You may have read a couple of articles defining how to use
keywords in search engine friendly format. A keyword can be a word or a set of words;
these targeted keywords make our website or blog appear in the search results,
if we use them according to SEO techniques. Selecting the right keywords is
altogether a different technique. Let’s assume that you have selected the
keywords for your blog and don’t know how to optimize the content. Here are a
few tips, try them and feel the difference.
1. Use keywords in
your title
This is a good practice and it works, I have seen a
significant increase in the traffic when I used keywords in title. It helps
search engine spiders to find your content and display them in their results.
2. Use keyword in the
first and last paragraph
Don’t make long paragraphs; smaller paragraphs are easier to
read. Make first and the last paragraph comparatively small and use your main
keyword in both of them. If possible use your main keyword in the first and the
last sentence of your blog. You can use the main keyword once more in the
article body.
3. Use two-three
keywords
If you are writing a blog of let’s say 400 words, then two or three keywords will serve the purpose. Dedicate you article to those keywords. Incorporate keywords in a style that looks natural and goes in accordance with your blog. Well distributed keywords over the blog will not ruin the essence of the content. How to select the keywords is as important as how to use keywords? For selecting the right keyword, you can use various online applications which are providing their service free of cost.
If you are writing a blog of let’s say 400 words, then two or three keywords will serve the purpose. Dedicate you article to those keywords. Incorporate keywords in a style that looks natural and goes in accordance with your blog. Well distributed keywords over the blog will not ruin the essence of the content. How to select the keywords is as important as how to use keywords? For selecting the right keyword, you can use various online applications which are providing their service free of cost.
4. Long tail keywords
work better
Long tail keywords deliver us the relevant content in lesser
time as you could be more specific in long tail keywords. For instance if you search
“lose weight” then you get thousands of results having the same keyword. But
when we search for “how to lose weight” then it becomes crystal clear that you
are the one who wants to know about the tips of losing weight. This search term
instantly makes the search engine understand that what you are searching for
and as a result, it shows the related links which have the tips of losing
weight. After you gathered all the relevant information on how to use keywords
for maximum benefits, come let the show begins.